Privacy Policy

Effective date: September 1, 2025

This Privacy Policy informs you how Testberichteinstitut LLC, 522 W Riverside Ave, Suite N, Spokane, WA 99201, USA (hereinafter “we” or “Testberichteinstitut”) processes personal data when you visit testberichteinstitut.de (hereinafter the “Website”) and use our content.

We operate this Website from the USA (State of Wyoming) and primarily address users in Germany, Austria, and Switzerland in the German language. To the extent that we specifically target offers to individuals in the European Economic Area (EEA) or Switzerland, the information obligations under the GDPR (and the Swiss Federal Act on Data Protection, FADP) additionally apply.

1. Controller, Contact

Controller in the sense of data protection law:
Testberichteinstitut LLC
522 W Riverside Ave, Suite N
Spokane, WA 99201, USA
E-Mail: [email protected]

(Optional) EU/EEA Representative pursuant to Art. 27 GDPR: [To be specified, if applicable]

2. Categories of Data, Purposes, Legal Bases

2.1 Server Access (Logfiles)

Data: IP address (stored in shortened/obfuscated form where technically possible), date/time, requested URL, referrer, user agent (browser/OS), error codes if applicable.
Purposes: Operational security, detection of misuse/attacks, stability, performance analysis.
Legal bases:

  • EEA/CH: Art. 6(1)(f) GDPR (legitimate interest in secure and stable operation)
  • Outside EEA/CH: legitimate interest under applicable law
    Retention: Typically 30 days; longer only in case of security incidents.

2.2 Cookies, Local Storage, Consent Management

We use cookies and similar technologies (e.g., local storage, pixels) to provide basic functionality, measure reach, and – only with your consent – personalize content/advertising.
Legal bases:

  • Necessary: Art. 6(1)(f) GDPR / § 25(2) TDDDG (Germany)
  • Statistics/Marketing: Art. 6(1)(a) GDPR / § 25(1) TDDDG (consent)
    Withdrawal/Settings: You may change your selection at any time in the cookie settings on the Website (link to your consent banner/preference center).
    Browser controls: You may also delete or block cookies in your browser; some functions may then be limited.

2.3 Contact Forms, E-Mail Contact

Data: E-mail, name (if provided), message, metadata.
Purpose: Responding to inquiries, support.
Legal bases:

  • EEA/CH: Art. 6(1)(b) GDPR (pre-contractual/contractual) or Art. 6(1)(f) GDPR (interest in efficient communication).
    Retention: As long as necessary to process the inquiry; longer if legally required.

2.4 User Accounts (if offered)

Data: E-mail, password hash, profile data, settings, account event logs (e.g., double opt-in).
Purpose: Provision and management of account, security, transaction handling.
Legal basis: EEA/CH: Art. 6(1)(b) GDPR.
Retention: Until account deletion; statutory retention periods remain unaffected.

2.5 Comments/Reviews (if offered)

Data: Pseudonym/username, comment content, timestamp; IP address in security cases.
Purpose: Community functions, moderation, misuse prevention.
Legal basis: EEA/CH: Art. 6(1)(b) and (f) GDPR.
Note: On account deletion, comments are anonymized but not deleted retroactively.

2.6 Newsletter (Double-Opt-In)

Data: E-mail, timestamp, consent log; usage metrics (opens/clicks) in pseudonymous form.
Purpose: News, updates, offers; quality analysis.
Legal bases:

  • EEA/CH: Art. 6(1)(a) GDPR (consent); direct marketing to existing customers under Art. 6(1)(f) GDPR in conjunction with § 7 UWG (Germany).
    Unsubscribe: Any time via the link in the newsletter or via [email protected].
    Tracking notice: Links may contain UTM parameters for aggregated campaign analysis.

2.7 Analytics & Marketing (consent-based)

We use common analytics/marketing services (e.g., Google Analytics, retargeting, AdTech) after your consent in the cookie banner.

  • Web analytics (e.g., Google Analytics): IP anonymized; used for analyzing usage and optimizing content. Opt-out: https://tools.google.com/dlpage/gaoptout. Privacy: https://policies.google.com/privacy.
  • Tag management (e.g., Google Tag Manager): Script management; no own tracking.
  • Performance/AdTech partners: May set cookies to measure reach or display personalized ads.
    Transparency: Active providers, purposes, retention, and legal bases are shown in our cookie consent banner and may be changed by you anytime.

3. Data Sources

We process data you actively provide (forms, account) and automatically collected usage data (see logfiles/cookies). Third-party sources are only used if required and legally permissible (e.g., payment providers chosen by you).

4. Recipients & Processors

We work with technical service providers (hosting/CDN, e-mail, analytics, consent management, security services). They process data under our instructions (data processing agreements). Authorities receive data only if legally required.
A current list of categories of recipients is available in the consent banner under “Providers.”

5. Third Country Transfers (esp. USA)

We host and process data partly in the USA. For access from the EEA/CH, we implement additional safeguards where necessary (e.g., EU standard contractual clauses, transfer impact assessments, IP anonymization, pseudonymization). Please note that different data protection standards may apply in the USA.

6. Retention

We store personal data only as long as necessary for the purposes described or as legally required. Thereafter, data is deleted or anonymized.

7. Your Rights

For users in the EEA/Switzerland (GDPR/CH-FADP):

  • Access (Art. 15 GDPR), rectification (Art. 16), erasure (Art. 17), restriction (Art. 18), portability (Art. 20), objection (Art. 21 to processing based on legitimate interest or direct marketing).
  • Withdrawal of consent: at any time with effect for the future.
  • Complaints: to a supervisory authority (in Germany: state data protection authorities; in Austria: DSB; in Switzerland: FDPIC).
  • Contact for exercising rights: [email protected]

For California users (CPRA) – Short notice:
We do not “sell” personal data under CPRA. Some AdTech integrations may qualify as “sharing for cross-context behavioral advertising.” Opt-out via cookie settings. CPRA access/deletion requests: [email protected].

8. Minors

Our content is not directed to children under 16. If we become aware of such processing, we will delete the data as permitted by law.

9. Security

We implement appropriate technical and organizational measures (encryption, access controls, logging, pseudonymization) to protect data from loss, misuse, or unauthorized access.

10. Third-Party Content

We may embed third-party content (videos, maps, surveys). Providers may set cookies/trackers subject to your consent. Details and opt-outs are provided in the consent banner and the providers’ privacy policies (e.g., YouTube/Google: https://policies.google.com/privacy).

11. Newsletter Service

We use professional e-mail service providers (ESPs). They process your e-mail solely on our instructions under a DPA. Current providers are named in the double opt-in log and on request. Tracking (opens/clicks) is pseudonymized. You may object at any time.

12. Objection to Direct Marketing

You may object to processing of your data for direct marketing at any time. We will then stop such processing.

13. Changes to this Policy

We may amend this Privacy Policy when new technologies, processes, or legal requirements arise. The current version is always available on this page.

14. Contact for Privacy Inquiries

Testberichteinstitut LLC
Subject: “Privacy Inquiry”
E-Mail: [email protected]

14. Cookies & AdTech Services

14.1 General

We use cookies and similar technologies (local storage, pixels, tags).

  • Necessary cookies ensure basic functions, security, fraud prevention, and performance.
  • Optional cookies (analytics/marketing) are used only with your consent.
  • You may adjust your preferences in our cookie center (link) or delete/block cookies in your browser.

14.2 Third-Party Advertising & Monetization Services

With your consent, the following providers may deploy technologies to measure reach, build audiences, or deliver personalized ads. The active configuration (purpose, cookie name, retention) is always available in the cookie preference center.
(Full list of AdTech partners as in the German version, with links to privacy policies – Amazon Publisher Services, Criteo, IndexExchange, OpenX, YOC, Xandr, Ströer, Adition, Meetrics, Reppublika, AudienceProject, Adform, Axel Springer AdUp, EASYmedia, TabMo, RTB House, BidSwitch, Offerista, emetriq, Celtra, bam! interactive, adsquare, Flashtalking, Oracle Advertising, GfK, Verve/Platform161, GroupM, HUMAN, Eyeota, NextRoll, Sportradar, TAPTAP, Adobe, Equativ, Beeswax, Magnite, PubMatic, Nielsen, Publicis, Otto, IAS, DoubleVerify, Orbidder, Netpoint, Nexx360, Seven Technologies, fraud0, TrustedStack, XAD, Innovid, Connatix, Pinpoll, Seenthis, AddApptr, Aryel, Clipflip, Happydemics, ConnectAd, R2B2, C Wire, Rich Audience, vitrado, Media.net, OneTag, Polar/Nova, The MediaGrid, SmartyAds, LiveRamp, Readpeak, SmileWanted, Sovrn, Ogury, etc.)

For some providers, data may be transferred to third countries (especially the USA). We use EU Standard Contractual Clauses and additional safeguards where required.

14.3 Analytics & Marketing (consent-based)

14.4 Affiliate Links

Our content may include affiliate links. If you click such a link and purchase from a partner, we may earn a commission. No extra cost to you.
To track commissions, partners may set cookies or similar technologies.
Legal bases: Art. 6(1)(f) GDPR (legitimate interest in financing our service); Art. 6(1)(a) GDPR if consent required.

15. Updates to this Privacy Policy

We may update this Privacy Policy when new services are implemented, legal requirements change, or other reasons arise. The current version is always available at testberichteinstitut.de/datenschutz.

16. Cookies and Tracking Technologies

We use cookies and similar technologies to provide basic website functionality, analyze traffic, and support our affiliate partnerships. Some cookies are essential, while others require your consent.

1. Necessary Cookies

These cookies are essential for the proper functioning of our website and cannot be disabled.

  • cookieyes-consent – Stores your cookie preferences so they are respected on future visits. (Duration: 1 year)

2. Analytics Cookies

These cookies help us understand how visitors use our website and allow us to improve user experience.

  • _ga – Used by Google Analytics to distinguish users. (Duration: 2 years)
  • _gid – Used by Google Analytics to distinguish sessions. (Duration: 24 hours)
  • _gat – Used by Google Analytics to throttle request rate. (Duration: 1 minute)

Google Analytics may collect anonymized data before consent is given, in compliance with EU Consent Mode. Full tracking only starts after you agree to analytics cookies.

3. Performance Cookies

Performance cookies improve the speed and reliability of our website.

  • __cfduid – Used by Cloudflare to identify trusted web traffic and optimize delivery. (Duration: 30 days)
  • wprocket_cache_ – Used by WP Rocket to improve page load times via caching. (Duration: session)

4. Advertisement Cookies

We partner with affiliate networks such as Amazon PartnerNet and Awin. These networks may set cookies to track sales and allocate commissions.

  • ad-id / ad-privacy – Used by Amazon Advertising to display relevant ads and save privacy settings. (Duration: 8 months / 5 years)
  • awxxxx – Used by Awin to track affiliate sales or leads. (Duration: 30 days)

These cookies will only be activated if you consent to advertisement cookies.

Cookie Preferences

You can adjust your cookie preferences at any time by clicking the “Cookie Settings” button in the footer of our website. For more details about our data practices, please refer to the full Privacy Policy.

Anmerkung 20.10.2025

📄 Verwendung von Ezoic

Wir verwenden den Dienst Ezoic Inc., 6023 Innovation Way, Carlsbad, CA 92009, USA,
zur Optimierung und Monetarisierung dieser Website.
Ezoic kann Cookies und ähnliche Technologien einsetzen, um den Traffic, Anzeigenplatzierungen und Nutzerinteraktionen zu analysieren.
Diese Technologien helfen uns, die Leistung der Website zu verbessern und relevante Werbung anzuzeigen.

Weitere Informationen finden Sie in der Ezoic-Datenschutzerklärung unter:
👉 https://g.ezoic.net/privacy/testberichteinstitut.de

🍪 Cookies und Tracking

Beim Besuch unserer Website können Cookies auf Ihrem Gerät gespeichert werden.
Diese dienen der Analyse des Nutzerverhaltens, der Optimierung von Anzeigenpositionen und der Verbesserung der Funktionalität der Website.

Sie können die Speicherung von Cookies jederzeit in den Einstellungen Ihres Browsers verhindern.
Bitte beachten Sie jedoch, dass dadurch einige Funktionen unserer Website eingeschränkt sein können.

👤 Rechte der Nutzer

Sie haben das Recht auf

  • Auskunft über Ihre gespeicherten personenbezogenen Daten,
  • Berichtigung unrichtiger Daten,
  • Löschung nicht mehr erforderlicher Daten,
  • Einschränkung der Verarbeitung sowie
  • Widerspruch gegen die Verarbeitung Ihrer Daten.

Zur Ausübung Ihrer Rechte kontaktieren Sie uns bitte unter:
📧 [email protected]

Diese Website nutzt Ezoic (https://www.ezoic.com/privacy-policy/) als Technologiepartner zur Anzeigen-Optimierung.